BACK NINE
Self-Initiated Project
The Brief
Create visual/branding assets for a golf course business
What makes Back Nine different?
This is where golfers come after work, where locals learn the game from their grandparents, and where stories are told over slow walks and sunset putts.
The brand
Back Nine was shaped not by architects alone, but by time, wind, and memory. Over the years, it became clear: the heart of the game lived not in the opening holes, but in the back stretch when the stakes rise, the shadows stretch long, and focus meets freedom. Back Nine is a tribute to that spirit. It’s not about speed. It’s not about flash. It’s about the feel of a clean drive, the sound of soft spikes on dew-covered grass.
Target Audience
Back Nine is catered to all age groups. It’s a place of community and family. I wanted to keep the design fresh and simple so it caters to all diferent types of peoplebut also has a modern touch. I chose colours that are easily recognisable in golf and work well with one another- much like the community the experience is for.